OEM / Private Label

Build your own brand

From private label to fully custom designs, BOYUE supports brands at every scale. MOQ and lead times below are indicative — the final figures come with your quotation.

50,000

Private label

pieces minimum per model. Use an existing product with your own brand identity and packaging.

100,000

Custom product

pieces minimum per model. Customise shape, colours, appearance and packaging.

Purchase samples before starting a custom project — a bulk ready-stock order is not required. Minimums apply separately to each model; quantities from different models cannot be combined. Ready-stock prices do not apply to private-label or custom orders.

How it works

Consultation

Tell us your market, MOQ, shape and style direction. We advise on feasibility and pricing.

Design & sampling

We develop artwork, colours and packaging, then produce physical samples for approval.

Production

After approval, bulk production runs with in-line QC and photographic reporting.

Delivery

Goods packed to your spec and shipped EXW Jinhua or to your forwarder.

What we can customise

Shape & length

Round, oval, square, coffin, stiletto, almond and more — to your specification.

Colour & finish

Solid, gradient, French, cat-eye, glitter, rhinestone, hand-painted.

Packaging

Custom boxes, backing cards, inserts and barcode.

Branding

Your logo, artwork and brand identity on every unit and carton.

Capabilities

Private label MOQ	50,000 pcs / model (example)
Custom product MOQ	100,000 pcs / model (example)
Sample lead time	7–10 days (example)
Bulk lead time	25–35 days after approval (example)

Discuss your brand